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MuuseLabs, the Belgian startup behind Jooki, has been founded in October 2014 by three geek dads, formerly with Google, Huawei and Barco. After a successful Kickstarter campaign in 2016, MuuseLabs has been awarded Best in Family Tech at CES 2017. Funded by ST’ART invest, CoFoundry, Brustart, the company is also advised by Alan Munn – former SVP, Hasbro and former CEO, Tomy Europe & Michel Tombroff – former CEO of SoftKinetic. With their mix of technology and design skills and their love for music and kids, the 3 co-founders of MuuseLabs aim to radically improve the music experience of kids in the 21st century.